For CEOs seeking a new blueprint for success.

30% better performance and 30% more joy.
The CEO Project is a division of

Build your CEO craft

The CEO Project is a journey. One that invites you to be intentional about building your craft of being a CEO. There are five elements that comprise the CEO Project, each designed in a way that fits individual learning styles.

CEO Set-Up

This is where the CEO Project journey commences. Here you will engage in a structured 3-hour conversation to form a view of your current reality. You will receive a written assessment that will provide insights into where your ongoing CEO learning journey should take you. This report is then unpacked in person, ensuring full understanding. 

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CEO Accelerator

The CEO Accelerator offers a deep dive into building your CEO craft, offering an expertly facilitated space to think and learn about how to improve on your leadership and become a Genius CEO. 

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CEO Forum

CEOs meet virtually to stimulate, shape and hone their CEO craft through authentic conversations, shared learning and subject matter specialists: facilitated and guided by the CEO Project Team. 

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CEO Advisory

One-on-one Advisory and Executive Coaching for CEOs who desire intense focus on developing their personal CEO craft for immediate application into their business.

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CEO Elevate

CEO Elevate

A comprehensive process to drive CEO performance. A set of interventions that culminate in the writing of a CEO Leadership Strategy: a succinct, comprehensive plan for CEOs to lead their organisation toward optimal performance.

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Our Team

Your global leadership practitioners.

Rowan Belchers

Understanding the unique possibilities and challenges of the CEO position has been Rowan’s singular passion for the last two decades. Rooted in Africa, but with a global education and client base, Rowan’s experience spans the full spectrum of business issues. Through extensive study and exposure Rowan has developed unique intellectual property that applies specifically to CEOs. 

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CEO Insights

A collection of ongoing bespoke CEO specific insights to supplement your learning journey.

CEO GUIDANCE: The economic case for excellence
As a CEO, it’s worth inquiring about your relationship to ‘excellence’ as it can go to extreme ends of the spectrum.
CEO GUIDANCE: Recovering your true nature
As a CEO, you have to recover your true nature if your genius talents are going to be (re)unearthed and applied at their fullest potential within your business going forward.
CEO INSPIRATION: the exceptional work of a craftsman.
As a CEO you can lead your business with all the attributes of that Acura NSX production team. You can produce the wonderful creations that they produced, in human form and in organisational form. But. You’ve got to believe it’s possible. You’ve got to be a dreamer.

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For CEOs who wish to develop their CEO craft.